BURTON
Founded in 1977 by Jake Burton Carpenter, BURTON is more than just a brand—it is the pioneer of snowboarding and has revolutionized the sport. Originally a small company making handcrafted snowboards, BURTON has grown into a global leader known for innovation, quality, and sustainability. BURTON continually sets new benchmarks, particularly with technologies like the Channel® Technology, which ensures a seamless connection between board and binding. The brand is committed to using sustainable materials and minimizing its environmental footprint. BURTON is the go-to brand for anyone who loves winter and seeks the best gear to fully enjoy their adventures. It appeals to both beginners and pros and is renowned for its authenticity, passion, and dedication to the snowboarding community. With every new development, BURTON reinforces its mission to advance snowboarding and make it accessible for future generations.
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BOA
The BOA lacing system is particularly easy and quick to use. A cord made of steel or nylon is tightened with a rotary system using a mechanical winch, so that the skate is fixed. The result is an even lacing over the entire foot, ensuring a secure hold. The Boa lacing is robust and long lasting. Probably the most practical thing about it: with the help of the Boa system, the shoe can be easily retightened even while driving.
