Founded in 1977 by Jake Burton Carpenter, BURTON is more than just a brand—it is the pioneer of snowboarding and has revolutionized the sport. Originally a small company making handcrafted snowboards, BURTON has grown into a global leader known for innovation, quality, and sustainability. BURTON continually sets new benchmarks, particularly with technologies like the Channel® Technology, which ensures a seamless connection between board and binding. The brand is committed to using sustainable materials and minimizing its environmental footprint. BURTON is the go-to brand for anyone who loves winter and seeks the best gear to fully enjoy their adventures. It appeals to both beginners and pros and is renowned for its authenticity, passion, and dedication to the snowboarding community. With every new development, BURTON reinforces its mission to advance snowboarding and make it accessible for future generations.
